Happy halloween! An trip through the decades of horror lands in the modern era. For all that is awful in the one, hold on to this one moment where two arthouse horror films had a wide theatrical release. It it utterly insane that Midsommar was a pop phenomenon. People took their nine friends to see Midsommar. It was an actual summer hit. And it’s fucking weird. Midsommar is about grief, it’s about relationships, it has a host of things an audience has never seen before (and a lot of them audiences probably wish they still hadn’t seen) and yet, here it is. A movie everyone saw. Isn’t it a great time to be alive? For those still not convinced, enter The Lighthouse! This poster was in theaters. People saw the trailer infront of the highest performing movies of the year. And it’s a constrained ratio, black and white, kitchen-sink insanity piece about two guys drinking late into the night and doing grunt work. It’s so authentically about its subject, and yet somehow audiences still came. There’s no secret hook, there’s no gimmick. If there’s a marketing tactic, it’s to tell the audience what this movie is about and then ask them to come see this movie. And it worked.
Trailers
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Midsommar
Released: July 3, 2019
Runtime: 148 min | IMDB | Wikipedia
Director: Ari Aster
Writer: Ari Aster
Starring: Florence Pugh, Jack Reynor, William Jackson Harper
Several friends travel to Sweden to study as anthropologists a summer festival that is held every ninety years in the remote hometown of one of them. What begins as a dream vacation in a place where the sun never sets, gradually turns into a dark nightmare as the mysterious inhabitants invite them to participate in their disturbing festive activities.
The Lighthouse
Released: October 18, 2019
Runtime: 109 min | IMDB | Wikipedia
Director: Robert Eggers
Writer: Robert Eggers, Max Eggers
Starring: Robert Pattinson, Willem Dafoe, Valeriia Karaman
Two lighthouse keepers try to maintain their sanity while living on a remote and mysterious New England island in the 1890s.
